Google Ads Looker Studio Report Template
Many Digital Marketing professionals, Google Ads experts, and PPC managers are spending… but not scaling.
You’re investing in Google Ads, optimizing campaigns, tweaking bids, and still asking:
- Which campaigns are driving profitable conversions?
- Are we wasting budget on keywords that don’t convert?
- Where exactly can we improve performance today?
The answers are in your data. But they’re buried behind Google Ads’ complex UI, scattered reports, and time-consuming exports.
If that’s your reality, you’re not alone.
Many Digital Marketing professionals, Google Ads experts, and PPC managers struggle to turn Google Ads data into actionable insights.
That’s why I built this Google Ads Looker Studio dashboard tailored for you.
Not just another template.
This is your plug-and-play Google Ads performance command center, purpose-built for Digital Marketing professionals, Google Ads experts, and PPC managers who need real-time, high-impact insights.
In just minutes, you’ll go from:
We’re not sure why results are stalling, to we know exactly what’s working and what to fix.
Benefits of This Google Ads Looker Studio Report Template
- Turn Ads Data Into Clarity: Visualize campaign performance, keyword impact, and conversion insights in one clean interface.
- Automate Weekly Reporting: Skip the spreadsheets. Schedule automated reports via email or embed the dashboard in client portals or Notion pages.
- Speed Up Optimization: Identify under-performers fast and shift budget with confidence.
- Client-Ready Visuals: Impress clients and stakeholders with interactive, easy-to-read reports - no digging or decoding needed.
- Filter Anything Instantly: View performance by campaign, keyword, device, location - no additional setup required.
- White-Label Friendly: Add your or your client’s logo, brand colors, and fonts in minutes.
What is Included in this Google Ads Looker Studio Dashboard
A 4-page insight engine built for performance marketers who care about actionable insights, not guesswork.
Each page helps you answer critical questions - without switching between multiple tabs or downloading CSVs.
1.) Overview Page
High-level KPIs at your fingertips:
- Total Spend (Cost), Conversions, CPA, and ROAS
- Performance trends over time
- Month-over-month or year-over-year comparisons
Perfect for: Daily checks, weekly stand-ups, and top-level reviews.
2.) Campaign Analysis
Zero in on what’s working and what’s wasting budget:
- Performance across all campaigns with conversion metrics and cost-efficiency
- Compare campaigns side-by-side to guide budget allocation
Perfect for: Scaling winning campaigns and pruning low-performers.
3.) Keyword Analysis
Dig into the keywords driving results (or dragging you down):
- Conversion and ROAS breakdowns by keyword
- Negative keyword opportunities
- Discover high-intent, low-cost terms
Perfect for: Fine-tuning campaigns and improving performance.
4.) In-Depth Analysis
Your granular breakdown hub, with two dynamic tables:
- Explore campaign performance and corresponding keywords and search terms in a single view
- Do an entire funnel analysis from awareness to conversion in a single tab.
Perfect for: Advanced optimization and budget strategy.
Who Is This For?
This dashboard is tailor-made for Digital Marketing professionals, Google Ads experts, and PPC managers:
- Looking to improve ROAS and scale what’s working.
- Managing multiple clients and needing streamlined, client-friendly reporting.
Built by a Marketing Data Analyst Who Understands the Work
I created this dashboard after working closely with e-commerce teams, marketing agencies, and performance marketers who were tired of wasting time on reporting and guessing where to focus next.
This is the exact tool I wish my clients had earlier, one that brings clarity, speed, and confidence to paid media decisions.
Ready to Save Time and Make Smarter Decisions?
- One-time payment
- No ongoing fees
- Instantly shareable and customizable
- Built in Looker Studio using your Google Ads data
Invest in this Google Ads Looker Studio Dashboard today and take back control of your ad performance.
FAQs
Q: What do I need to use this dashboard?
A: Just your Google Ads account. Copy the dashboard, connect your data, and you’re done. A walk-through video is attached to the purchase email.
Q: Will this work with any Google Ads Account?
A: Yes.
Q: Do I need to give you access to my Google Ads account?
A: No. You never share credentials. Just follow the setup walk-through.
Q: How often does the data update?
A: It syncs directly with Google Ads, so as often as Google Ads updates.
Q: Can I use this for my clients?
A: Yes, you can make a copy for each client.
Q: Do you offer refunds?
A: No. Please use the demo link to explore the dashboard with your own Google Ads data before purchasing.
Q: Why am I seeing the "no access to data" error?
A: Do not panic when you see this error; just plug in your own Google Ads data, and the dashboard will be populated like the ones you see in the images above.
Still have questions? Email me directly — I’m happy to help.